A.I Robot Tells Creator
He’s Got Body Odor

The single most humiliating danger of A.I is revealed in this merciless spot created by The Friday Vietnam for Xmen For Boss Deodorant. The ad features a futuristic robotic laboratory where a scientist-boss is working on his latest invention - an artificial intelligence named AMY, who possesses all five human senses. AMY's most significant moment occurs when she scans her boss and fearlessly addresses his prominent issue - underarm odor.


The situation is intensified when an awkward silence fills the room, as there are not only the boss and AMY A.I in the room, but his secretary. This moment is the final straw that sends the AMY to suggest an ultimate solution for the boss’ predicament - using Xmen For Boss Roll-on Deodorant.

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